Small businesses all over the UK are being put in the limelight this weekend.And after an incredibly challenging near-two years of lockdowns, closures, restrictions and damage to trade caused by coronavirus and other factors, they need our backing like never before. That’s why, to mark Small Business Saturday on December 4, we’re urging everyone to #ThinkWhereYouShop and back independent traders as much as possible this Christmas. BusinessLive has joined forces with InYourArea , our sister local news platform, and Down Your High Street to encourage everyone to shop consciously this year and support smaller businesses.
Down Your High Street provides an online shop window for local bricks and mortar retailers all over the UK, so it’s never been easier to spend with independent businesses near and far. Chief executive Dan Whytock said: “For us, supporting local is all about the future. “When local stores closed due to the pandemic it was a scary reality of what life could be like if high street shops were no more. “Nowhere to meet friends, nowhere to grab a coffee, and nothing unique about where you live. “Christmas is the most important season in retail, where 60% of a retailer’s sales are made, a vital part of their cashflow to cover the cost of local staff, rents, and rates. If we don’t use our local shops during this period, we …